Web & Digital Manager at Aravo
Managed the operations encompassing both the frontend and backend of the Aravo website.
- Leveraged design enhancements to elevate brand presence and recognition
- Implemented robust Search Engine Optimization (SEO) strategies for optimal online visibility
- Achieved year-over-year growth, with site traffic and visitors by over 400%
- Elevated the overall User Experience (UX) to ensure a seamless and enjoyable interaction for visitors
Products Pages
Created webpages and templates with WordPress Gutenberg blocks featuring cover images with text overlays, efficient submenu navigation, consistent page blocks, related content, and SEO-optimized call-to-action links.
Industries Pages
Established an archive page using the query block, featuring Industry pages. In the Insurance sector, you’ll discover an explanatory paragraph, enlightening Customer Insights quotes, an overview of our services.
Capabilities Pages
Designed this section for maximum conversions, incorporating page blocks with right sub-navigation, 3-column info cards, customer quotes, related content, and a high-impact “Schedule a Personalized Demo” form.
Aravo Resources
Streamlined resource section tagging for an optimal user experience, guiding team members in posting blogs, events and webinars, and crafting non-indexed email campaign landing pages.
Solution Voyage and Maturity Calculator
Launched a new TPRM Solution Voyage page with a user-friendly 4-column layout that divides the journey into easily digestible sections.
Overhauled the Maturity Calculator page by enhancing its explanations and refining options.
Customers and Pricing & Packaging Pages
Crafted fresh Customers, and Pricing & Packaging pages showcasing customer logos and animated radial percentage graphs with quotes.
The Pricing & Packaging page boasts a capability list, diverse purchase options, and helpful tooltips for an intuitive purchase path.
Mobile
Videos
Fighting Bribery and Corruption in Your Third-party Ecosystem
Designed video from script provided.
Building Better Supply Chain Resilience
Designed video from script provided.